Customized predictors for user actions in an online system

摘要

Online systems generate predictors for predicting actions of users of the online system. The online system receives requests to generate predictor models for predicting whether a user is likely to take an action of a particular action type. The request specifies the type of action and criteria for identifying a successful instance of the action type and a failure instance of the action type. The online system collects data including successful and failure instances of the action type. The online system generates one or more predictors of different types using the generated data. The online system evaluates and compares the performance of the different predictors generated and selects a predictor based on the performance. The online system returns a handle to access the generated predictor to the requester of the predictor.