摘要 |
An embodiment of this invention is directed to increasing the number of printable images on a continuous sheet and printing throughput when printing an image in which images of different sizes coexist and are arranged. In a printing apparatus which prints a plurality of images by using a full-line inkjet printhead while conveying the sheet, the size of an image and a position of a sheet where the image is printed are analyzed from inputted image data. A necessary type of preliminary discharge is determined in accordance with the analysis result. Then, print data is generated by adding, to the image data, data for preliminary discharge complying with the determined type of preliminary discharge. It is controlled to print by the full-line printhead based on the generated print data. |