| 摘要 |
A system and method of enabling user-defined, preference-based retail shopping configured to be directed external from the user, A user defines his own preferences and then utilizes a network-connected mobile device to seek out bricks and mortar establishments where these preferred products/ services may be found. Thus, instead of focusing on ways a merchant can reach targeted consumers, this system and method empowers the user to define his own preferences and make this information known to the retailers. A user develops a set of product/ service preferences that are entered and updated to a network service platform via his mobile device. A user may make a recommendation about a product or service to someone in his retail network, where the recommendation is defined as referral. |
