METHOD FOR DELIVERING FAIR ADVERTISING INVENTORY SPLITS GIVEN POSITION PREFERENCES

摘要

A computer implemented method and system for enabling service providers to fairly distribute advertisement placement opportunities containing inventory splits is disclosed. A router receives a play list containing inventory split percentages of ownership of a number of placement opportunities. The router associates ownership of each of the placement opportunities at random, but weighted by the inventory split percentages. The router inserts the placement opportunities into designated time intervals of a stream. The router transmits the stream to a user.