摘要 |
Systems and methods are provided for delivering a discount using a partner-issued currency or a combination of virtual currency and partner-issued currency, offering a high-perceived savings value to an end-user while maintaining the perception of product value. An embodiment of an inventive method includes presenting a display of a price paid by a consumer without access to the virtual currency along with a display of an amount payable by the end-user in actual currency in combination with an amount payable in virtual currency. The end-user perceives a benefit to using the virtual currency and since the price paid in actual currency is less than the displayed price to be paid by a consumer without access to the virtual currency.
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