CLOSE PROXIMITY NOTIFICATION SYSTEM

摘要

Methods and systems for providing information to a user of a mobile device when the user is located in close proximity to a point of interest. For example, as a user of a mobile device travels past a retail store, coupons are displayed on the user's mobile phone. The information to be displayed is identified though use of a unique identifier provided by a short-range wireless transmitter deployed by the retail store and provided to a remote server by the mobile device.