发明名称 |
SOCIAL NETWORK ANALYSIS FOR CHURN PREDICTION |
摘要 |
Traditional methods of prediction of the likelihood of churning in a given market such as wireless telecommunications are improved by inclusion of social network analysis to predict churning by members of a population in response to churning by any given individual member of that population. A sphere of influence of individual members of the population on other members of the population are modeled and analyzed through a plurality of degrees of separation and quantitatively evaluated by a number of relational algebraic joins in which at least one such join includes weights to assert a diminishing influence with number of degrees of separation.
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申请公布号 |
US2013185245(A1) |
申请公布日期 |
2013.07.18 |
申请号 |
US201213350865 |
申请日期 |
2012.01.16 |
申请人 |
ANDERSON GARY F.;RAMSEY MARK S.;SELBY DAVID A.;INTERNATIONAL BUSINESS MACHINES CORPORATION |
发明人 |
ANDERSON GARY F.;RAMSEY MARK S.;SELBY DAVID A. |
分类号 |
G06N5/04 |
主分类号 |
G06N5/04 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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