| 摘要 |
A method and system for conducting semi-opaque sales transactions associated with a loyalty program. In one preferred embodiment, the method may include the steps of receiving from the loyalty program, an identification of an inventory item eligible for discount; receiving from the loyalty program, a discounted cash price of the inventory item; determining a pricing factor corresponding to at least one of the inventory item, the discounted cash price, and a user; converting, in a manner hidden from the user, the discounted cash price of the inventory item into a number of loyalty program points having an equivalent value to the discounted cash price based on the pricing factor; and displaying the number of loyalty program points having an equivalent value to the discounted cash price while obscuring the discounted cash price. The system may include a controller, a rules engine, a processor, and a user interface.
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