发明名称 |
METHODS AND SYSTEMS FOR TARGETING USER INITIATED SOCIAL EVENTS |
摘要 |
Techniques are provided which allow targeting social events. Methods and systems allow a user to register a social event which involves a group of users watching a program on a television on a social networking platform. Information related to the event may be obtained and the group of users may be classified as belonging to one or more targeting segments based at least in part on the information related to the event. One or more advertisements may be selected based at least in part on the one or more targeting segments. The one or more advertisements may be transmitted such that the one or more advertisements are displayed on the television.
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申请公布号 |
US2013097016(A1) |
申请公布日期 |
2013.04.18 |
申请号 |
US201113273722 |
申请日期 |
2011.10.14 |
申请人 |
KLISH AARON J.;MUCHNIK GREG;AHRENS MATTHEW;YAHOO! INC. |
发明人 |
KLISH AARON J.;MUCHNIK GREG;AHRENS MATTHEW |
分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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