METHODS AND APPARATUS TO MEASURE EXPOSURE TO STREAMING MEDIA
摘要
<p>Methods and apparatus to measure exposure to streaming media are described. An example method includes extracting metering data from media obtained from a media provider. Metadata identifying the media based on the extracted metering data is generated. The media is transcoded into a transport stream, the transport stream having a streaming format. The metadata is embedded in a metadata channel of the transport stream.</p>
申请公布号
WO2012177870(A3)
申请公布日期
2013.03.14
申请号
WO2012US43539
申请日期
2012.06.21
申请人
THE NIELSEN COMPANY (US), LLC;BESEHANIC, JAN;RAMASWAMY, ARUN