| 摘要 |
Data (22) is transmitted by or collected from individual receivers (12) of broadcast content (18) on a particularized basis. The broadcast content is transmitted without regard to selection of a particular content stream by any one or more receivers. The receiver data (22) is analyzed, and may be analyzed (124) in conjunction with other information (92, 94, 96, 98, 100) such as details on broadcast content streams made during certain times, and selections of broadcast streams by particular receivers. System configuration (104) changes and targeted content may then be transmitted (126, 128) by a bidirectional data exchange medium (22) to the individualized receivers based upon the analysis. |
