Information distribution

摘要

A system for implementing an information distribution network includes an information service that is configured to provide information distribution services through the information distribution network. User devices are utilized by device users to communicate with the information service for receiving the information distribution services. Transport structures are implemented for communicating with various network entities in the information distribution network. The transport structures collect appropriate metadata for providing selected information from the information service to targeted ones of the device users. A bid marketplace is provided for advertisers to utilize for participating in a binding procedure for obtaining acquisition rights to the metadata.