REDEMPTION OF CUSTOMER BENEFIT OFFERS BASED ON GOODS IDENTIFICATION

摘要

System, apparatus and methods for redemption of customer benefit offers based on goods identification are provided. The customer benefit offer that is represented in an account maintained on an offer platform may include an electromagnetic receiver module configured to receive transaction information from a point of sale terminal The transaction information includes an identifier of a purchasing instalment used to execute the transaction and an identifier of an item that is part of the transaction and a quantity corresponding to the number of items having the same identifier in the transaction. A processing module is configured to identify in an offer platform a customer benefit offer corresponding to the purchasing instrument, the item identifier and the quantity, and further configured to mark a record in the account as 'redeemed," the record corresponding to the customer benefit offer.