发明名称 Methods and systems for forced advertising
摘要 Methods and systems for forced advertising are provided. These methods and systems determine when a forced advertisement is to be presented, determine what forced advertisement is to be presented, and control how the forced advertisement is to be presented. A forced advertisement may be received prior to the time at which the forced advertisement is to be presented or when needed. The forced advertisement may be presented when certain broadcast advertisements are being broadcast, at certain times of the day, or at certain times within a program. The forced advertisements may be selected based upon content of a replaced broadcast advertisement, content of a nearby program, or independently of any broadcast-related factors. Finally, forced advertisements may be presented so that a television viewer cannot escape viewing the advertisement by changing channels or turning off the television.
申请公布号 EP2244480(A1) 申请公布日期 2010.10.27
申请号 EP20100171311 申请日期 2001.02.01
申请人 UNITED VIDEO PROPERTIES, INC. 发明人 CORVIN, JOHNNY B.
分类号 H04N7/08;H04N5/445;H04N5/76;H04N5/775;H04N7/081;H04N7/16;H04N21/433;H04N21/438;H04N21/458;H04N21/478;H04N21/6543;H04N21/6587;H04N21/81 主分类号 H04N7/08
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