A METHOD TO PREVENT CHURN OF CUSTOMERS

摘要

A method to prevent churn of customers may include creating a customer model based on churned customers' behavior; creating one or more other customer models corresponding to existing customers' behavior during corresponding one or more time periods; comparing the customer model to the one or more other customer models; identifying whether the existing customers are potential churn customers based on the comparison; and generating measures to retain the existing customers when the existing customers are identified as potential churn customers.