| 摘要 |
Systems and methods for utilizing information pertaining to one or more individuals or entities with whom a user has at least one pre-defined type of relationship (e.g., a social networking relationship) and information pertaining to the user's behavior with respect to the one or more individuals (e.g., manual designation, interaction with communications received from and/or sent to the user, and the like) to present relevant search results and/or advertisements to a user in response to receiving a search request are provided. Upon receiving a search request from a user, information about the user's relationships and behavior with respect to those relationships is utilized to determine user-relevant search results and/or advertisements. The search results and/or advertisements that are determined to be relevant to that particular user based upon the user's behavior and presented.
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