| 摘要 |
A method for generating marketing materials using filtered reviews including the step of receiving a set of reviews for a business and filtering the reviews into a set of reviews containing a quantitative rating and a set of reviews without such a rating. The method further includes determining a set of reviews containing quantitative ratings that exceed a quantitative threshold. The method further semantically filters these reviews along with the set of reviews without a quantitative rating to generate a set of reviews that exceed a semantic threshold of satisfaction for the business. The method then ranks these reviews based on quantitative rating, and further ranks the reviews based on semantic analysis. Reviews include professional reviews, user-generated reviews, aggregate ratings, commentary, rankings, etc. Marketing materials include print advertisements, online advertisements, brochures, pamphlets, websites, flyers, videos, etc.
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