发明名称 Methods, Systems, and Products for Classifying Subscribers
摘要 Methods, systems, and products classify subscribers based on viewing habits. An event record is stored that associates a command entered by a subscriber to a time. The event record is merged with data describing media programming to form event timeline data describing the at least one command and the media programming selected by the subscriber over a period of time. Credit card purchasing data is retrieved that describes the subscriber's credit card purchases. The event timeline data is compared to the credit card purchasing data. The subscriber is classified in a category associated with a product or service when the event timeline data indicates that the subscriber viewed an advertisement and afterwards purchased the product or service.
申请公布号 US2010100435(A1) 申请公布日期 2010.04.22
申请号 US20090642905 申请日期 2009.12.21
申请人 MATZ WILLIAM R;SWIX SCOTT R 发明人 MATZ WILLIAM R.;SWIX SCOTT R.
分类号 G06Q10/00;G06Q30/00;G06Q50/00;H04N7/173 主分类号 G06Q10/00
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