发明名称 DEMAND FORECASTING SYSTEM AND METHOD FOR ONLINE ADVERTISEMENTS
摘要 A computer implemented system includes a computer readable storage medium which includes historical demand data for a plurality of advertising inventories, and a processor connected to the computer readable storage medium. The processor is configured for generating a first demand forecast for a first predetermined period of time and a second demand forecast for a second predetermined period of time. The processor is configured for adjusting the first demand forecast by removing an existing demand for each of the plurality of advertising inventories, and for generating a net forecasting demand for each of the plurality of inventories for a third predetermined period of time by combining the second demand forecast and an adjusted first demand forecast. The third predetermined period of time is based on the first and second predetermined periods.
申请公布号 US2010082442(A1) 申请公布日期 2010.04.01
申请号 US20080243347 申请日期 2008.10.01
申请人 YAHOO! INC. 发明人 MA WENJING;LIN LONG JI;YANG JIAN
分类号 G06Q30/00 主分类号 G06Q30/00
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