发明名称 |
Apparatus Pertaining to Identifying Information, Corresponding Characterizing Information, and Corresponding Modification of a Presentation that is Commonly Shared by a Plurality of End Users, and a Corresponding Method |
摘要 |
A control circuit serves to receive data messages in conjunction with a corresponding source identifier from each of a plurality of sources (wherein the plurality of sources each have, at the time of sourcing their respective data message, a corresponding end user who is presently sharing a common presentation with others of the end users). The control circuit uses the source identifier to determine additional identifying information for at least a substantial number of these end users and then uses that additional identifying information to determine characterizing information for at least a substantial number of the end users. This characterizing information can then be used to modify the common presentation (for example, by controlling particular items of promotional content that comprise a part of the presentation).
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申请公布号 |
US2010004998(A1) |
申请公布日期 |
2010.01.07 |
申请号 |
US20090495014 |
申请日期 |
2009.06.30 |
申请人 |
MARKET REASON, LLC |
发明人 |
NAWROCKI GREGORY J.;NUGENT DAVID J. |
分类号 |
G06Q30/00;G06F7/06;G06F15/16;G06F17/30 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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