Apparatus and method for providing cell-based advertisement broadcast service in broadband wireless communication system

摘要

Provided is an apparatus and method for providing a cell-based advertisement broadcast service in a broadband wireless communication system. In an advertisement broadcast service of a service interface server in the broadband wireless communication system, an advertisement content transmission request message containing at least one of information about advertisement broadcast content, information about an advertisement broadcast zone, and information about an advertisement broadcast channel is received from a service provider. The received advertisement content transmission request message is transmitted to an MCBCS controller.