| 摘要 |
The invention provides an information delivery apparatus and information delivery method that can improve the rate of access by a user. A task node designation unit acquires task information related to contents sent by a contents transmission unit, and the contents transmission unit sends the acquired task information to the user, thereby making it possible to assist the actions of the user suitably. Consequently, since task information that is related to the contents, for example, task information which can cause the user to consider performing an action of some kind in relation to the content can be also viewed, the user is encouraged to perform new actions, whereby the access rate to the content can be improved.
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