| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide an advertisement delivery device for obtaining a high advertising effect through optimum advertisement delivery to a user even when an advertiser does not have special knowledge of marketing, and appropriately charging the advertiser, and to provide an advertisement delivery system and an advertisement delivery method. <P>SOLUTION: The advertisement delivery server 200 is provided with an advertisement information database 201, a user information database 202, a result log database 203 and optimized information database 204. The advertisement delivery device is provided with an advertisement banner request reception part 210, an advertisement banner delivery part 220, a result aggregation part 250 for aggregating the result of the advertisement delivery, an optimization condition analysis part 260 for analyzing an optimization condition on the basis of the aggregation result, and an advertisement optimization processing part 270 for performing an operation for delivering optimum advertisements to the user. <P>COPYRIGHT: (C)2009,JPO&INPIT |
