METHODS AND APPARATUS FOR DELIVERING AUDIO CONTENT TO A CALLER PLACED ON HOLD

摘要

Several methods and systems for providing audio content to callers placed on hold are described. In some on-hold phonecasting methods, a two-way telecommunications link is established between a caller and a call terminus. The caller or the call terminus is temporarily isolated from the link. The audio content is provided via the link while the caller or call terminus is isolated to indicate that the link is still in place. At least a portion of the audio content is specified by a really simple syndication feed. The audio content may include one or more podcasts publicly available via the Internet. The audio content may be generated according to configuration information and by concatenating an audio advertisement or public service essage with the portion of the audio content. The method may also include periodically checking the RSS feed for updates to the audio content, and downloading updated audio content.