| 发明名称 |
CONTENT DISTRIBUTION DESTINATION SELECTION DEVICE AND CONTENT DISTRIBUTION DESTINATION SELECTION METHOD |
| 摘要 |
<P>PROBLEM TO BE SOLVED: To make it possible to enlarge and narrow down content distribution destinations from the point of view of proximity by extracting a potential user from whom advertisement effects equivalent to those of a target user can be expected based on proximity between users. <P>SOLUTION: This advertisement distribution destination system is provided with a proximity decision server 11 for calculating proximity X showing the intimacy of communication between registered users and proximity Y showing the closeness of a life style and a value; an advertisement distribution server 12 for selecting the registered user whose proximity X and Y with the registered users are a predetermined value or more as advertisement distribution destination about each registered user selected as the advertisement distribution target; and an advertisement distribution control server 14 for distributing advertisements through a communication network 15 to the advertisement distribution destination selected by the advertisement distribution server 12. <P>COPYRIGHT: (C)2009,JPO&INPIT |
| 申请公布号 |
JP2008287641(A) |
申请公布日期 |
2008.11.27 |
| 申请号 |
JP20070134007 |
申请日期 |
2007.05.21 |
| 申请人 |
NTT DOCOMO INC |
发明人 |
TOKO HIROKI;FUJITA MASANARI |
| 分类号 |
G06Q10/00;G06Q30/02;G06Q30/06;G06Q50/00;G09F19/00 |
主分类号 |
G06Q10/00 |
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