| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide a method and system for supplying relevant advertisements. <P>SOLUTION: The system is provided with: an advertiser site 20; an advertising medium providing site 10; a Ping server 30 for performing content information update notification of the advertising medium providing site 10; a search engine system 40 for acquiring an RSS file 11 of the advertising providing site 10 by update notice, decomposing and organizing the RSS file 11 in each article, analyzing and evaluating keyword classification by performing key extraction and weighting by an original algorithm in each article and notifying an advertisement management server 50 of evaluation update completion notification; the advertisement management server 50 for extracting the highest relevant advertisement on the basis of a result evaluated by the search engine system 40 when the evaluation update completion notification is the advertising medium providing site 10; an advertisement distribution server 60 for distributing an advertisement; and a terminal 70 used by a user to browse the advertising medium providing site 10. <P>COPYRIGHT: (C)2009,JPO&INPIT |
