| 摘要 |
A system and method for providing a targeting event marketplace is provided. Generally, the method contains the steps of: at least one targeted publisher and a targeting event marketplace entity agreeing to financial terms associated with revenues received from at least one buyer that obtains access to the Internet browser of an end-user; providing an end-user tag on a Web page of the Web site, wherein the end-user tag is capable of calling a Web server from an Internet browser of the end-user; analyzing an end-user action associated with the Web page, wherein the step of analyzing is performed to categorize the action into a category of targeting event; the Web server determining if at least one buyer has interest in at least one end-user taking an action that is categorized into at least one category of targeting event; and receiving bids from at least one buyer for providing access to the Internet browser of the end-user and selecting at least one buyer.
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