摘要 |
<P>PROBLEM TO BE SOLVED: To provide a new apparatus that can extract and recommend related articles of merchandise from sites responsive to general affairs and trends by effectively using resources existing on the Internet. <P>SOLUTION: The apparatus comprises a user-selected merchandise information acquisition part for acquiring merchandise information selected by a user in an auction bidding or merchandise search on the Internet and acquiring a merchandise keyword from the merchandise information, a blog search part for searching blog sites based on the merchandise keyword, a keyword merchandise name extraction part for extracting merchandise name keywords frequent in pages from the content of blogs obtained by the blog search part, an extracted keyword/merchandise DB matching part for comparing the extracted keywords with sales merchandise information stored in a merchandise description database to compute affinity, and a recommended merchandise decision part for deciding merchandise keywords whose affinity is higher than a predetermined value as recommended merchandise to the user. <P>COPYRIGHT: (C)2008,JPO&INPIT |