发明名称 Printed product and method for the production thereof
摘要 The invention proposes a new printed product and a new production method and a new system for producing printed products which exploit weblogs and the blog articles contained therein as a source of news for conventional printed media. A decisive difference from known electronic products and corresponding methods in which blog articles or postings are made available online is that, according to the present invention, the blog articles are fed into the prepress stage in a novel manner and are processed there in order to be supplied to printing forme production following layout creation which is preferably automated depending on the printing method. The methods and systems according to the invention allow the blog articles or postings to be checked, categorized and assessed in such a manner that the actual amount of editing can be considerably reduced in the prepress area. This results in massive savings since a relevant editor is advantageously provided with a preferably precategorized preselection of blog articles, ideally in the form of ranking lists, by means of assessment methods and systems, which are described in more detail below, and optionally upstream checking methods and systems. The new method preferably uses postings by bloggers who have agreed to commercial use of their blog articles for publication in the printed product according to the invention and possible subsequent uses as part of an online registration and certification process via a blog portal. The legal certainty for the commercial operator of the blog portal and the producer of the new printed product is thus increased tremendously.
申请公布号 AU2007299501(A1) 申请公布日期 2008.03.27
申请号 AU20070299501 申请日期 2007.08.02
申请人 WRH MARKETING AG 发明人 GUIDO STEFFEN
分类号 G06F17/21;G06F17/26 主分类号 G06F17/21
代理机构 代理人
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