摘要 |
A self-absorbent, self-conforming disposable coaster for different sized beverage holders and a method for providing targeted advertising indicia thereon, arc presented. The coaster is inserted into a beverage holder prior to placing a beverage container therein. Once the beverage has been consumed, or when the coaster has reached a predetermined saturation point, the coaster is discarded and a new coaster is inserted. Thus the beverage container holder remains clean. The exterior surface of the coaster is, preferably, coated with an impermeable material, to prevent liquids absorbed through the top surface from passing through the coater to the beverage holder. The coaster further allows for the emplacement of an advertisement indicia on its surface. Data representative of advertising indicia to be provided on beverage holder coasters is received via suitable communications network.
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