| 摘要 |
<p>A system and method for collecting and analyzing user information. The system comprises an information carrier (2), for carrying information; a mobile terminal (3), comprising an information reading apparatus (4) for reading information on the information carrier (2); and an ID storing device (5) for storing the ID of the mobile terminal (3); a communication network; and an information server (8) which receives the information on the information carrier (2) and the ID of the mobile terminal (2) from the mobile terminal (2) through the communication network, and performs a statistics and analysis thereon. The system and method can achieve real-time and continuous information collection and analysis, and may also push advertisement information to users based on the collection and analysis of the information instantly of conditionally.</p> |
