摘要 |
A system of selectively providing message content in a communication system ring-back space is provided. A message database is accessible by one or more message creators and stores one or more messages adapted to be playable in place of a communication system ring-back tone. An endorser database is accessible by a plurality of endorsers having communication service and stores a plurality of endorser profiles. Each of the endorser profiles includes endorser-selectable variables for selecting at least one of the messages to be played in place of the respective endorsers' ring-back tone. An endorsement routing interface, in communication with the message database and the endorser database, routes the messages from the message database to the endorsers' communication service providers for playback in place of the endorsers' ring-back tone in accordance with the endorser profiles. The endorser is compensated for each playback of the message in the endorser's ring-back space. |