摘要 |
<P>PROBLEM TO BE SOLVED: To collect minute customer taste information by measuring purchase action of a customer in a store by use of an electronic tag. <P>SOLUTION: A purchase action information collection means 11 writes time information when a commodity returns from a hand of the customer into the electronic tag attached to each the commodity, produces purchase action information on the basis of the time information written in each the electronic tag, and stores it into a purchase action information DB 17. A customer characteristic information collection means 12 collects inputted customer characteristic information, and stores it into a customer characteristic information DB 19. A customer taste information production means 15 produces the customer taste information on the basis of commodity information inside a commodity information master 21, the customer characteristic information inside the customer characteristic information DB 19, and the purchase action information inside the purchase action information DB 17, and stores it into a customer taste information DB 23. <P>COPYRIGHT: (C)2007,JPO&INPIT |