| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide an easy retrieval means for desired article to a user, and to provide an effective measurement means for advertisement effect of a posted advertisement, when selling an article included in a publication on the basis of the posted advertisement of the publication. <P>SOLUTION: An advertisement material 101 and article data 102 of the publication are produced by an article management system 10, advertisement data 103 of the publication are produced by an advertisement data production system 20, publishing data 105 showing a publishing place of the advertisement data 103 are produced by an advertisement publishing management system 30, and they are stored in an advertisement portal server 40. The advertisement portal server 40 transmits a list 108 of the article data related to the advertisement data published to the publishing place designated by advertisement retrieval requirement 107 from a user terminal 50 to the user terminal 50, transmits corresponding article data 110 according to purchase article requirement 109 from the user terminal 50, and stores sales results of the article data 110 associatively with the publishing place as advertisement effect data. <P>COPYRIGHT: (C)2007,JPO&INPIT |
