| 摘要 |
A QFD process is provided for a retail environment. Displays for use in selecting and viewing data resulting from the QFD process allows for analysis of particular consumer requirements. A factor analysis is performed to define and confirm categories, thereby providing a consumer based interface for development of services in the retail environment. A structural equation model is developed and used to depict the interrelationships of the categories and the relative importance of those categories. |
