| 摘要 |
<P>PROBLEM TO BE SOLVED: To broadcast advertisement of background music coincident with a taste of a viewer. <P>SOLUTION: In an advertisement management method in a broadcasting device 1 which performs broadcast, a broadcast receiving terminal 2 which receives the broadcast has a data acquisition information receiving state for receiving data acquisition information that data regarding music are acquired from the broadcasting device 1 from the broadcast receiving terminal 2, a taste information storage stage for storing the data acquisition information received at the data acquisition information receiving stage as taste information regarding music of the viewer and a background music changing stage for changing the background music of the advertisement before the advertisement is broadcasted based on the taste information. <P>COPYRIGHT: (C)2005,JPO&NCIPI |
