| 摘要 |
An apparatus and method for facilitating a shopping experience. A user creates and stores a shopping list in a mobile terminal. Upon entering a shop, the mobile terminal downloads a shopping mini-application, which checks item availability and provides recommended substitute and complimentary items preferably taking user profile information into consideration. The mobile terminal also provides the user with reminders based on the user's purchasing history. Special offers are also presented to the user. Once the shopping list has been finalized, an optimal shopping route is computed for gathering the items on the list and is displayed to the user in the form of a map. The optimal route and recommendations may be updated at any time throughout the shopping experience in response to either the user's request, modifications to the shopping list and/or the user's divergence from the optimal route. The mini-application automatically may be deleted at the POS to conserve memory space. |
