| 摘要 |
The underlying invention generally relates to the field of mobile computing, wireless communication, and interactive multimedia applications in mobile communication networks with high-speed access. Particularly, it refers to a customized multimedia information channel system presenting advertisement information (124a) and, if desired, other multimedia streams on a mobile communication and computing device (100) equipped with a Liquid Crystal Display (102) designed to meet modern business-to-business (B2B) requirements. In this connection, interactive operation is guaranteed by a digital wireless data and control link (108) between said mobile computing device (100) and a product (122) to be advertised. In contrast to conventional solutions, said mobile computing device (100) comprises a User Control Board (101) with an Application Programming Interface (105c) providing an intercommunication between a software routine (105b), said User Control Board (101), the display (102) of said device (100), and an additional hard-disk drive (111) for storing content data (124a) to be rendered on the display (102) of said device (100). Thereby, said User Control Board (101) is capable of communicating with a specific file server (118) over a bi-directional air interface (108) and a Wireless Local Area Network (120) by transmitting user requests (123) and receiving content information (124a), receiving control information (124b) from a remote control device (116), and transmitting status information (124c) to the remote control device (116). Furthermore, said device (100) is capable of receiving identification information (126) about the product (122) from a tag device (114) attached to said product (122).
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