Systems and methods for displaying and recording control interfaces
摘要
A method and apparatus for presenting targeted advertisement to a user in an electronic program guide (EPG), comprising: displaying a plurality of television schedule information; simultaneously displaying the targeted advertisement with the displayed plurality of television schedule information, wherein the advertisement is targeted to the user responsive to the user's interests.
申请公布号
EP1339229(A2)
申请公布日期
2003.08.27
申请号
EP20030075847
申请日期
1998.07.21
申请人
E-GUIDE, INC.
发明人
ALEXANDER, RON;MACRAE, DOUGLAS;SUTTON, JON;NG, ART;O'NEIL, SEAN;WESTBERG, TOM;DIAS, STEVE;WARD, THOMAS E.;HANCOCK, KEN;LEUNG, ELSIE Y.;SCHOAFF, P. CHRISTOPHER;YUEN, HENRY C.