发明名称 METHOD AND APPARATUS FOR GENERATING COMMERCIAL VIEWING/LISTENING INFORMATION
摘要 <p>A method for generating commercial information using a data recording device (11, 21, 31) can provide commercial sponsors with feedback regarding the effectiveness of their commercials. According to the method, program data including a commercial is recorded. The recorded program data including the commercial is played back. A trigger event for the commercial is detected during playback. Information identifying the commercial is stored in response to detection of the trigger event.</p>
申请公布号 WO2003053067(A1) 申请公布日期 2003.06.26
申请号 US2002039470 申请日期 2002.12.09
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