Advertisement delivery systems, advertising content and advertisement delivery apparatus, and advertisement delivery methods

摘要

An advertisement delivery system, advertising content and advertisement delivery apparatus, and an advertisement delivery method is provided which enables a viewer to effectively utilize advertising information without difficulty and to easily reach a desired advertisement, with which an advertiser is capable of delivering its advertisement effectively to a viewer who belongs to the class of people who purchase its class of products. In an advertisement delivery system for delivering an advertisement to a viewer via a fast communication network, advertising content having one or more advertisements that are focussed on a predetermined target in advance and having an address part indicating a link relationship with a web site relating to said advertisements, and an advertisement delivery apparatus for delivering said advertising content are arranged on a fast communication network, and the advertisement delivery system delivers the advertising content to the viewer based on requests of the viewer.