| 摘要 |
<p>A method for providing a reward for viewing advertisements in an interactive online environment (14), includes: providing a viewer identifying means (16, 26) for identifying the viewer, providing an advertisement (32) to the viewer via an interactive service and providing a feedback means arranged to send a signal to a recording means (28) when the viewer acknowledges the advertisement. The signal includes the information identifying the viewer from the viewer identifying means. The viewer acknowledges viewing the advertisement (20) and the feedback means sends the signal to the recording means. The recording means records the acknowledgment. A value point is accumulated in favour of the viewer. A plurality of value points are redeemable by the viewer for a reward (38).</p> |
