| 摘要 |
PROBLEM TO BE SOLVED: To plan sales strategy which precisely grasps a fluid market trend and to reduce burden on application to a prize. SOLUTION: When a point card 10 where individual information is ciphered and is registered is inserted into a card access part 21 provided for an automatic vending machine A, a commodity recommendation part 22 selects a recommended commodity by comparing category information on the commodity which is stored in the point card 10 and is purchased in the past with a recommendation rule and the name of the recommended commodity is displayed on a commodity display part 23. When a purchaser selects the commodity, a point calculation part 24 adds the number of points, which is generated when the commodity is purchased this time, to the number of cumulative points. When the number of cumulative points reaches a condition for application for a prize, a prize application part 25 transmits prize application information for application for the prize to a management device 30. |
