摘要 |
<p>PROBLEM TO BE SOLVED: To provide an advertisement distribution and management system and an advertisement distribution and management method, by which an information broadcast receiver of a viewer can later reproduce contents of an advertisement having broadcast, without the need for addition of a storage device of a large capacity and can realize an additional function of obtaining detailed information which has not been broadcast. SOLUTION: A data broadcast contents generating means 10 generates and broadcasts a data broadcast advertisement including advertisement memorandum data, a data broadcast contents processing means 20 receives data broadcast contents and instructs a display means to display an icon representing the advertisement memorandum data in a data broadcast advertisement, a advertisement memorandum processing means 30 uses instruction by an entry means for a trigger, to store the advertisement memorandum data included in the data broadcast advertisement and reproduces the advertisement memorandum data by an instruction of the entry means 40.</p> |