CELLULAR COUPON SYSTEM

摘要

A system (200) and method are provided for promotional information distribution and/or redemption via a wireless communication network (210). Upon an occurrence of one or more triggering events, promotional information, such as a discount coupon, is automatically sent to the wireless communication device of a subscriber from a distribution server (201). In a preferred embodiment, promotional information can be sent to the wireless device even without a specific request from the device user. The distribution server has stored therein a subscriber profile, including buying preferences, personal, family and/or friends' biographical data, calendar/schedule information, etc. The distribution server preferably selects particular promotional information based, in part, on the type of triggering event and the subscriber profile. The received promotional information may be used (or redeemed) by the subscriber via an e-mail message, a facsimile or a telephone call (or by on an on-screen verification by a merchant) without necessarily printing the promotional information.