System and method for performing an interactive session for a customer at a self-service transaction terminal

摘要

A system and method for performing an interactive session at a self-service transaction terminal makes use of an account acquisition application running at least in part on a transaction terminal processor which, for example, presents promotional information to a customer on the transaction terminal display screen and prompts the customer for entry of customer contact information which indicates the customer's interest in the information. The entered customer contact information is sent back to a server coupled to the transaction terminal, where the customer contact information is formatted electronically and made accessible to the bank's telemarketing unit for response to the customer. <IMAGE>