发明名称 |
Method and apparatus for customer loyalty and marketing analysis |
摘要 |
A customer frequency, analysis and reward system has multiple alternative components and allows for input of customer identification through use of a smart card, biometric input device, or a preexisitng identification, such as a credit card, government-issued id, or checking account. A customer interacts with the system initially at a data collection point-of-sale (POS) device at a retail outlet. Data is periodically collected from the retail site to a data warehouse, where various types of analysis may be performed. A customer can interact with the system using an internet interface, thus reducing costs of ownership.
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申请公布号 |
US6119933(A) |
申请公布日期 |
2000.09.19 |
申请号 |
US19980116654 |
申请日期 |
1998.07.16 |
申请人 |
WONG, EARL CHANG;MILES, GORDON H. |
发明人 |
WONG, EARL CHANG;MILES, GORDON H. |
分类号 |
G06Q20/00;G06Q30/00;(IPC1-7):G06K5/00 |
主分类号 |
G06Q20/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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