摘要 |
PURPOSE: To attain audience rate with high accuracy quickly by receiving multiple broadcast including return destination information and sending a channel selection history to a reply destination in response to a transmission trigger. CONSTITUTION: A receiver system 20 of a TV system receiving multiple broadcast including reply information destination from a system 10 of a broadcast station and having an adaptor 22 and a TV receiver 21 or the like separates and decodes reply destination information and a telephone set 24 is connected to the system 10 via a telephone line 31 via a telephone set system 30. Then a channel selection history collected by the reply of each system 20 is sent via a line 31 to the system 10 in response to the transmission trigger of a channel selection history transmission request from the system 10. Thus, an audience rate is made by the broadcast station with high accuracy quickly. |