An improved electroconductive coating material containing electroconductive organic fiber of 102 .OMEGA.?cm or lower in specific resistance, and preferably the organic fiber is 0.1 to 5 mm in length and 2 to 500 in aspect ratio. The coating material of the invention can form an improved uniform coating film which is excellent in electroconductivity and anti-static property, and it is hardly peeled off with maintaining its advantageous properties for a long period of time.