摘要 |
<p>PROBLEM TO BE SOLVED: To provide a two-way service distribution method and a two-way service distribution system utilizing data broadcasting that enhance the usefulness and the convenience for both program servers of data broadcasting and users having a digital television receiver. SOLUTION: A broadcast station facility 10 for data broadcasting has a transmission function of menu information or the like for a two-way service and a processing function that converts information of the two-way service into a data broadcast program and transmits it, and transmits menu information in which contents of information exchange by each user are not reflected. The digital television receiver 20 is connected to a reply server 30 via a communication channel to exchange individual information such as personal information relating to the two-way service with the reply server 30.</p> |